(Pop) Cultures on the Move: Transnational Identifications and Cultural Exchange Between East and West
Ed. by Astrid M. Fellner, Tetiana Ostapchuk and Bärbel Schlimbach.
This collection examines how the signifier 'America' functions as an intermediary in the production of transnational identities and analyzes how different forms of cultural exchange between 'East' and 'West' are constituted in literary and cultural texts. In particular, the essays investigate the transnational flow of cultural texts, analyzing how, by whom, and to what purposes and effects (pop)cultural practices have been appropriated and transferred to local contexts and how the significance of place, especially the category of the national, has changed in the process. Analyzing various spaces of cultural transmission, the articles focus on patterns of movement and the flows of culture in order to approximate the question of whether the dialogue with 'America' in the 21st century still plays a vital role in the production of 'European' identities. What specific role does the flexibility and adaptability of the signifier 'American' play in this intermediary function of American culture? This book therefore gauges the potential and the limits of 'American' culture as a third term that can 'other' both national and European traditions (for identification or dis-identification) and can serve to reconstruct and to transgress national cultural identities.
Rethinking Gender in Popular Culture in the 21st Century: Marlboro Men and California Gurls
Ed. by Astrid M. Fellner, Marta Fernández-Morales, Martina Martausová.
Newcastle upon Tyne: Cambridge Scholars Publishing, 2017.
This book explores popular culture representations of gender, offering a rich and accessible discussion of masculinities and femininities in 21st-century popular media. It brings together contributors from various European countries to investigate the workings of gender in contemporary pop culture products in a brave, original, and rigorous way.
This volume is both an academic proposal and an exercise of commitment to a serious analysis of some of the media that influence us most in our everyday lives. Representation matters, and the position we take as viewers or consumers during reception matters even more.